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Migrations

Escaping Squarespace & Wix: Migration to WordPress

You've hit the platform's ceiling: the features it won't add, the speed it won't reach, the export button it barely has. Moving to WordPress is routine when it is done as a process instead of a weekend.

TL;DR

Migrating from Squarespace or Wix to WordPress preserves your SEO when every old URL 301-redirects to its new home and content moves unchanged. The $495 assessment inventories your URLs and extractable content first; the migration is quoted fixed from $1,500 and cut over with the old site still live.

Why builders make leaving hard, and what that means for you

Closed platforms export reluctantly: Squarespace's export skips products and some block types; Wix barely exports at all. The practical consequence is that extraction, not WordPress setup, is the work, and it must be audited before quoting. That's the assessment's whole job.

Will I lose SEO, answered properly

Rankings attach to URLs and content, not platforms. Move the content faithfully, 301 every URL one-to-one, keep titles and headings, and rankings follow within weeks. The builder-specific catch: Squarespace and Wix generate URL patterns WordPress won't reproduce, so the redirect map is hand-built, and that is normal.

What you gain on the other side

Ownership. Your content in a database you control, hosting you choose, performance ceilings that are yours to raise on the Core Web Vitals page, and no feature waitlist. The honest cost: WordPress needs maintenance, which is what retainers are for, from $97/month on the Website Management page. If the ceiling you've hit is cosmetic, we'll tell you to stay; the assessment sometimes ends that way.

Three lines from a real 301 redirect map

Every migration produces a file like this covering every URL on the old site:

apache

# .htaccess excerpt - one entry per legacy URL, no wildcards for money pages
Redirect 301 /shop/blue-widget        https://example.com/products/blue-widget/
Redirect 301 /about-us                https://example.com/about/
Redirect 301 /blog/2023/05/big-news   https://example.com/blog/big-news/

Website Migrations

Every platform migration we run, and the guaranteed process behind it.

Core Web Vitals Optimization

Manual engineering against real-user field data, not another caching plugin. Fixed-fee diagnostic and remediation sprints measured against 28-day CrUX data.

Website Management

Predictable monthly retainers that keep your website updated, secure, backed up, and monitored, on any platform, including custom PHP/CodeIgniter applications.

Going deeper

Squarespace and Wix to WordPress questions

Will I lose SEO if I leave Squarespace?

Not if the migration maps every URL one-to-one and moves content unchanged. Fluctuation for a few weeks is normal; loss comes from skipped redirects, which is why the map is built from a full URL inventory, not a template.

Can you get my blog out of Wix?

Yes, though Wix makes it the hardest part: posts extract via a mix of feeds, APIs, and structured scraping, then verify against the inventory. The assessment tells you exactly what is recoverable before you pay for the migration.

How much does it cost?

$495 for the assessment, credited toward the migration; the migration quotes fixed from $1,500. Page count, blog size, and e-commerce move the number, and the quote itemizes them.

Do I need to keep paying Squarespace or Wix during the migration?

Yes, until cutover is verified: the live site is both your revenue and your rollback. One extra month of builder fees is cheap insurance.

Who maintains the WordPress site afterward?

You, or us. WordPress trades the builder's ceiling for maintenance responsibility, and our retainers from $97/month exist for exactly that trade.

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